Tags archives: positioning

  • Adwin: iPad’s Push Creativity

  • The Ad This ad by Apple, which first aired during the NFL playoff game between the San Francisco 49ers and the Carolina Panthers the other day, shows just how much Apple wants to push the creative capabilities of their line of iPads. "What will your verse be? Each of us has something to share. A voice, a passion, a perspective. The potential to add a stanza to the world's story." – Apple, Your [...]
  • The 3 Most Important Marketing Questions

  • The details and complexities of marketing can be very difficult, especially as a business grows. However, any business small or large must answer three basic questions when beginning or reviewing their marketing efforts. These questions can save thousands of dollars and hundreds of hours of wasted effort. Anyone that cannot answer these three marketing questions about their business needs to figur[...]